Fashion blogging is a passion more than a lucrative business opportunity. No matter how passionate you are about the subject, as a fashion blogger, you will ultimately have to face stiff competition from millions of others. The principle of fashion is to stand out in a crowd with one’s own creativity. So, as a blogger, you should heed the same principle. So, here are some tips to follow to become a better fashion blogger:
1. Create Trends, Don’t Follow
Don’t blog about things just because the topic is trending. If you do so, you will end up publishing content that is a lot similar to millions of other blog posts on the internet. Therefore, if you want to become successful, you must learn how to set your own trends, as Anna Wintour might have, or have not, once said. It will be easier to do this if you can find a niche for yourself. Instead of blogging about generic fashion trends for males, you can corner the market on a special topic like plus size clothes Dubai. Always strive to create unique content that is good enough for readers to share.
2. Reduce Ads
Advertisements online are necessary for your financial survival as a blogger. However, too many of these pay-per-click ads on your blog will hurt your overall viewership. Readers don’t like to be constantly bombarded with pop-up windows and flashing call-to-action buttons. Therefore, when you advertise on your blog, keep things to a minimal as possible. Ideally, you should carefully incorporate ads into content so they don’t even look like ads anymore.
3. Guest Post
Do not limit yourself to your own blog. Especially if you are just starting to blog, people will not notice you unless you make a name for yourself. The best way to get this done is to produce guest posts for other people’s fashion blogs. Research who has the highest traffic generating fashion blogs, and beg and plead to have one or two of your posts published here. It will not hurt to have your unique post about plus size clothes for men posted on a trendy blog even if the owner charges you money.
4. Make Videos
People are lazy readers. And even the laziest readers get bored of listicles. Therefore, complement your regular posts with short and interesting videos that your readers would like. People are more likely to share eye-catching visuals than text anyway. However, make sure the videos are easy to load and watch.
Follow the above tips, and you will be a successful fashion blogger in no time.